What to expect at Apple WWDC 2024

Every year, Apple’s WWDC comes in third place behind Google I/O and Microsoft Build for developers, and Apple hasn’t needed to announce a product in response. But this time things are different.

Over the past month, Apple’s biggest rivals have introduced bold AI plans, with Google showing off its latest Gemini models and Microsoft unveiling powerful Copilot features like Recall. Now, Apple has to step up to the plate and show that it’s not far behind in delivering meaningful generative AI experiences to its customers.

Apple’s Worldwide Developers Conference begins on Monday, June 10, with a presentation at 1 PM ET/10 AM PT. Here’s what you can expect at Apple’s WWDC 2024 keynote.

At WWDC, Apple was rumored to be powering its operating systems with artificial intelligence – with Siri being the focal point. according to Bloomberg, Apple has reworked Siri using large language models to help it better understand what users want and better respond to their queries. The new version of Siri will reportedly be able to take actions for you within Apple’s own apps, which could make the assistant much more capable than it is today.

Apparently, Apple will brand its AI features as “Apple Intelligence” and integrate it into all its apps. Bloomberg Reports. Other AI features may include AI summaries of messages and web pages and real-time transcription in notes and voice memos, according to Apple insider. a Custom emoji generator In the cards, the Photos app will allow you to use AI to remove objects and people from photos.

Apple is also said to have looked into partnerships with third parties to boost its AI prowess. The company has reportedly been talking with Google and Anthropic, but it appears the only deal it has struck is with OpenAI, which recently demonstrated a powerful personal assistant-like chat feature for ChatGPT. A type of chatbot similar to ChatGPT is now heading to Apple devices, according to Bloomberg.

Apple is finally embracing Rich Communication Services (RCS) as the default replacement for iMessage, and we’ll likely see it arrive as part of iOS 18. This means that soon, iPhone and Android users will be able to put aside the differences in blue and green bubbles and instead, text each other Longer text messages and higher quality photos – hopefully while maintaining end-to-end encryption as well.

Apple has previously ignored Google’s (sometimes annoying) pleas to embrace RCS and ditch its old, privacy-lacking SMS standby. It took some regulatory pressure to get Apple to rethink its position. As for the green bubbles, they will stick around. But they will be good green bubbles.

Finally, Apple may finally allow users to arrange apps to their liking. MacRumors Reports That you will finally be able to leave empty spaces between apps in iOS 18. And Bloomberg It has been reported Apple will integrate the theme system into the operating system, allowing you to recolor icons to match each other.

As part of the operating system updates for Mac, iPhone, iPad and others, Apple is also expected to release new and improved versions of its built-in apps. Rumors point to a calculator app Get the update And Finally debuting On the iPad, a Password manager Launching across Apple platforms, and Redesign is coming To Apple’s messy settings and Control Center screens.

Apple’s redesigned iPad Pro launched in May with a new AI-focused M4 chip, marking the first time an M-series chip hasn’t come first in a Mac. I won’t discuss what a computer is, but I bet we’ll see M4 chips in Macs soon. All of Apple’s MacBooks are offered with M3 chips, while the Mac Studio and Mac Pro continue to lag behind the M2 chips.

However, as of now, there are no rumors suggesting the updated devices will appear at WWDC, so we may have to wait until later this year.