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Future of Digital Publishing

29 Apr 2011

Tablets are promising to breathe new life into the publishing industry, with over 1 million tablet devices estimated to be sold in Australia in 2011. Over 80 per cent of consumers expect to read magazines on tablet devices. For news, it's over 70 percent of consumers, according to Boston Consulting Group research conducted last year. We are at the beginning of a revolution in publishing - but what will the future look like?


AIMIA and Publishers Australia are joining forces to present the Future of Digital Publishing, a half day seminar in Sydney on May 26, 2011. Speakers, drawn from across the magazine, news and web publishing sectors, will discuss how they are preparing for the future. More information click here.


We are still in a time of experimentation and testing of the right business models. For example, with the plethora of free content available, how do you monetise digital magazines and news? The topic of implementing paywalls is again on the agenda with the news that the venerable New York Times is adopting a variation on the freemium model.

 

OPINION/FEEDBACK TO THE EDITOR



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