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Content Marketing Magazine Launches in Australia

10 Mar 2011

The Content Marketing Institute has announced the launch of a quarterly print and digital magazine called Chief Content Officer (CCO) for content marketers in Australia.

 

CCO is the first globally-distributed magazine devoted to the fast-growing, evolving field of content marketing. It is written by, for, and about the most innovative, influential global content marketers. The magazine showcases how content marketers are finding success in the field, focusing on the tools, technologies and processes they use to help marketers learn new publishing skills and apply lessons to their own organisations.

 

The first edition contains information on:

 

  • How to use your content to pick a fight
  • How Canadian supply-chain company Kinaxis is doing content marketing right
  • A conversation with Ann Handley, the world's first Chief Content Officer
  • The latest content marketing tools
  • Insider tips on what content marketers can learn from journalists

 

The publication is free whilst in the embryonic stages. You can view the current issue online by clicking here

 

OPINION/FEEDBACK TO THE EDITOR



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