|ACP Magazines launched Your BODY, a new health and fitness magazine for women seeking a happier and healthier life this week.
This one-shot magazine, on-newstands from October 12, 2009 is a resource for health-conscious women.
Your BODY is presented in an upmarket and luxury format. The new magazine is targeted at time-poor women in theirlate 20s to early 40s, and aims to provide a manual that puts readers in full control of their physical and emotional wellbeing.
Elizabeth Renkert, Editor, Your BODY, said: "This glossy magazine will be like nothing currently on the newsstands. With a paper stock of 80gsm and a print run target of 60,000, content will include food and nutrition, sex and relationships, mental health, travel, fitness and beauty."
Following the success of 30 Days of Health & Wellbeing and positive reaction from advertisers, the launch corresponds with ACP Magazines' ongoing commitment to health and wellbeing across its magazine portfolio. Other titles at ACP Magazines following this trend include The Australian Women's Weekly, madison, and Woman's Day with health and lifestyle sections in each issue; as well as Cleo's bonus fitness section each month and Cosmopolitan's ‘body love' philosophy.
"There is currently a gap in the market for a high production value health magazine that addresses women's ongoing pursuit for a more balanced lifestyle" said Lynette Phillips, Sales and Publishing Director, Women's Lifestyle, ACP Magazines.
Magazine changes at ACP have been:
Closed (2009) Slimming and Health
Closed (2009) Australian NetGuide
Closed (2008) The Bulletin
Closed (2008) New Woman
Closed (2008) Australian Table
Closed (2008) Little Kids
Changed (2009) Men's Style Australia from bi-monthly to quarterly publication
Changed (2008) WonderTime from newsstand to custom publication
Launched Your Body one shot (October 2009)
Launched Shop Girl one shot (September 2009)
Launched In the Night Garden (2009)
Launched Top Gear (2008)
Launched BBC Good Food (2008)
Launched Grazia (2008)
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